EWC
25 FPS
16:9
EWC // CR7 Trailer
Cristiano Ronaldo leads and narrates this trailer for the 2026 Esports World Cup. Through a series of arresting, tongue-in-cheek vignettes, the world's best gamers are elevated to superhero status - drawing out the traits that forge champions in esports and traditional sport alike.
Featuring CR7, Magnus Carlsen, Faker, KarlTzy, ZywOo and Yinuo.
Shot across six countries, it was broadcast on TV worldwide and led the EWC's 2026 global campaign.
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Stills
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Behind the scenes
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Awards
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Deliverables
90' Master | 60' 30' 15' Cut downs | 5 x 30' Vignettes | Localized in AR, CN, FR, EN
Featuring CR7, Magnus Carlsen, Faker, KarlTzy, ZywOo and Yinuo.
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